Admission 2021-22

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MBA (Technology & Management) Full Time (2 Years) Program


About the Program

MBA (Technology & Management) is an innovative, practice-centric & industry oriented program focusing on application of advanced data analysis tools for decision making in management. Due to extensive applications of technology in big data analysis, the managers need to acquire skills in advanced tools like data mining, machine learning, deep learning, artificial intelligence, cloud computing, business analytics, etc. for decision making in areas of finance, marketing, human resource, strategy formulation, idea generation for entrepreneurship and other functional areas of management. The future managers look entrepreneurship as one of the promising career options, in addition to service sector jobs. Therefore, for promoting employability and quality in management education, in addition to an input of management concepts and human behavior, advanced technological tools and application of technology in decision making becomes important.

Globalization, IT revolution and COVID-19 have been the major disruptive forces that brought in drastic changes in economic realities and the way they need to be managed. In the same context, Faculty of Management Studies (FMS) of Jagan Nath University, Jaipur has developed a highly innovative and futuristic management program focusing on developing managers for organizations and for entrepreneurship in the emerging business world scenario.

MBA (Technology & Management) is two years (4 semesters) program, in which focus is on developing sound conceptual understanding of management core courses as well as technological tools for managerial decision making during the first year (two semesters), application of technology for data analysis and decision making in different functional areas of management through electives/specialization courses in third semester and internship placements in industry and/or at incubation centers during the last semester for project work, practical exposure, managerial skills development, idea generation and start-up projects.

Program Objective

MBA (Technology & Management) the two year full time program is designed with the objective of developing the youth into highly adept professional managers, capable of working in diverse sectors, continuously striving for excellence in performance, while propagating thought leadership and contributing to the welfare of the society at large.

Program Outcomes (POs)

PO1: Acquire requisite domain knowledge, skills & right attitude necessary to perform as management professionals in a global environment.

PO2: Develop ability to understand, analyze and communicate global, economic, legal, and ethical aspects of business.

PO3: Application of qualitative and quantitative methods to investigate and solve critical business problems.

PO4: Integrate technological tools and concepts from multiple functional areas (i.e. finance, marketing, human resource etc.) to solve business problems.

PO5: Evaluate and integrate ethical considerations while making business decisions.

PO6: Develop Peer-based Learning and Working in groups.

PO7: Develop effective communication skills with the use of appropriate technology.

PO8: Application of technological tools that enhance business performance, growth &business process innovation and improvement.

PO9: Demonstrate a global outlook and cross cultural understanding.

PO10: Harness entrepreneurial approach, positive perspective and skill sets for productive leadership aligned with national priorities.

Pedagogy

In addition to conventional time-tested lecture method the following approaches will be followed:

  1. Case Based Learning:

    To enhance student skills at s the critical decision dilemmas faced by organizations, help in applying concepts, principles and analytical skills to solve the delineated problems and develop effective templates for business problem solving.

  2. Team Activities:

    In teams, students learn to work and adapt with diverse workforce while working on specified assignments. Various managerial and negotiation skills get fostered in the students as they are expected to research and analyse latest industry developments, incorporate theoretical concepts, understand and propose innovative solutions to the business challenges.

  3. Experiential/Live Projects:

    As a part of different courses and internships, various projects are undertaken in which students go through experiential learning.

  4. Guest Lecture:

    The Department of Management arranges for regular visit by industry personnel having huge experience and unparalleled expertise. This ensures that the students have get to know about the latest happenings in the industry, thereby making them ready for their future endeavours.

  5. Presentations:

    Topics related to the course are given in advance to the students, who then make the oral presentation with or without the help of audio-visual aids. The Q&A session at the end is held to resolve queries from the participants.

  6. Situation handling and Role Plays:

    Students are assigned certain roles in a given situation and they have to respond according to their characters. The process is usually repeated to make the students understand the various alternative actions and their repercussions.

  7. Business Quiz/Exercises:

    Periodic assessment of the learning provided is normally done through quiz and exercises, which can be oral, MCQ or short answer type.

  8. Second Generation Core Courses:

    Expanded core course offerings that include Business Intelligence/ Analytic, spread sheet modelling and a Project focused Capstone course.

  9. Leadership Building:

    In addition to developing a strong background in the functional areas of business, the revised MBA curriculum focuses on developing essential leadership capabilities in its graduates. Encouraging leadership building through the Leadership Initiative of student council/ clubs/ Business Thought Leadership (BTL) Series and or experiential learning programs. Also fostering entrepreneurship through Innovation Labs.

  10. Emphasis on Indian Business Models:

    In the last twenty years several Indian organizations have made remarkable presence in the global business scenario with the innovation of new business models and building world class organisations. The quick examples are Infosys, Dr Reddy Laboratories, Tata group and ITC E-choupal, National Stock Exchange, few micro finance companies and so on. Faculty to appropriately pickup such examples and motivate the students for evolving world class models from India.

  11. Global Virtual Teams:

    The students be equipped to work across time zones, languages, and cultures by working on a project with collaborated institutions from department/institute’s Global Network/international linkages.

  12. Global Classrooms:

    Apart from course faculty, now while introducing MBA (Technology & Management) Program, using modern ICT technology students will learn in class room from global experts who bring real-time insights from their industries, customers, happenings in their local place and environment which will stimulate different ways of thinking.

Program Features

  • Dynamic curriculum, including current trends and issues in high-level technology management.
  • Dual Specialization: Marketing/ Human Resource/ Finance /Information Technology/International business
  • Highly experienced and qualified faculty including accomplished executives from renowned organizations who bring practical experience, management skills, and leadership expertise.
  • Additional Certification from relevant National & International Bodies in the respective domain of specializations.
  • Clubs to expand knowledge & horizon beyond the books (Finance Club/Marketing Club/Human Resource Club/Technology Club/ Cultural Club/CSR Club/Editorial Club/Entrepreneurship Club/Sports Club)
  • Mentor Mentee System (The Mentor – Mentee system is functioning in Jagan Nath University with an objective to bridge the gap between the teachers and students and to guide students on both educational and personal aspects.)
  • Live Projects/ Research Projects/Internships in reputed companies to have first- hand exposure of the industry.

Eligibility

Candidates who have a Bachelor’s degree (in any stream) from a recognized University with 50 % marks in the aggregate.

Program Duration

The program is of 4 semesters which may be completed within a minimum duration of 2 years and a maximum duration of 4 years.

The Curriculum

MBA (Technology & Management) curriculum has been designed to help students develop sophisticated analytical skills and understanding the way business functions are performed in the areas of marketing, finance and operations and others. They will learn data-driven decision making process, to assess complex business problems and deliver innovative solutions.

Real business problems are complex, ambiguous and occur in an environment that is dynamic. In MBA (T&M) program, students will learn how and when to use the most cutting-edge analytical tools to assess and analyze the problem, reach to conclusion, present findings, set a strategy and lead its implementation. MBA Core Courses will build functional knowledge, and Career Tracks will deliver the right mix of electives to build expertise in chosen profession. Add on executive coaching through the program and real-world experiences that complement Career Tracks, built an MBA program that is the perfect launching pad for career. The Program will also include additional certifications from relevant national & international bodies to enhance the employability of students.

MBA (T&M) curriculum has been carefully mapped to deliver what is needed for long-term success. In the first year, course structure will focus on functional areas knowledge and building the skills that need to succeed and thrive in summer internship. In the second year, focus will be on the executive competencies that need to honed for career progression.

Specialization

  • Marketing
  • Finance
  • Human Resource
  • Information Technology
  • International Business

Dual Specialization Scheme

Course Structure
Semester-I Semester-II
Principles of Management & Organization Behavior Human Resource Management
Managerial Economics Financial Management
Accounting for Managers Production & Operations Management
Marketing Management Business Research Methods
Quantitative Techniques for Management Entrepreneurship Management
Business & Legal Environment Ethics & CSR
IT for Managers Web Technologies & Artificial Intelligence
DBMS & R Programming Strategic Information Systems
Student Presentations/td> Self-Development Workshops
Anandam (Community Engagement Course) Anandam (Community Engagement Course)
Semester-III Semester-IV
Strategic Management & Digital Transformation Live Project / Research Project/ Internships/ On the job Training / Incubation Centre
Innovation , Change & Knowledge Management  
Anandam (Community Engagement Course)  
Summer Internship  
Electives ( 3 electives for each specialization in dual specialization)  

Career Tracks

  • Finance

    Potential Job Titles:

    • Financial Consultant
    • Manager Investor Relationship
    • Accounting Manager
    • Credit Manger
    • Private Wealth Manager etc.
  • Marketing

    Potential Job Titles:

    • Business Development Manager
    • Marketing Research Analyst
    • Brand/ Product Manager
    • Customer Relationship Manager
    • Sales Manager etc.
  • Human Resource Management

    Potential Job Titles:

    • Human Resource Executive/Manager
    • Training & Development Executive/Manager
    • Human Resource Analytics
    • Recruitment Manager etc.
  • Information Technology

    Potential Job Titles:

    • IT Manager
    • Manager Information systems
    • Software Development Manager etc.
  • International Business

    Potential Job Titles:

    • Export Manager
    • International Finance Manager
    • International Business Consultant
    • International Marketing Manager

Why Jagan Nath University for MBA (Technology & Management)

  • Industry / technology integrated curriculum.
  • Highly experienced faculty from Academia/Industry.
  • NAAC Accredited University.
  • Programs approved by State Govt./UGC/relevant statutory/regulatory authority.
  • State-of-the-art infrastructure & academic facilities.
  • Wi-Fi enable campus with high speed internet connectivity.
  • Focus on skill education & industry integration.
  • Campus well connected by road, rail and air transport.
  • Training & placement support.
  • Hostel facility and transportation for day scholars.
  • Finishing school classes for permit employability.
  • Lush green pollution free campus.
  • Separate hostel for International student.

List of Certificate Courses

S. No. Name of Certificate Course Affiliating Body
1. Certificate in Human Resource Management IIHR
2. Human Resource Information Professional IHRIM
3. Human Resource Analytics HR Association of India
4. Certified Human Resource Management Professional (CHRMP) CHRMP Foundation
5. SHRM- CP SHRM, India
6. Certificate Course in Financial Market Management NIFM
7. Investment and Portfolio Management Certificate Course NIFM
8. Merchant Banking Certification Examination NIFM
9. Certificate Examination in Microfinance IIBF
10. Certificate Course in Digital Banking IIBF
11. Banking & Finance NIIT
12. Data Analytics NIIT
13. Information Technology NIIT
14. Digital Marketing NIIT
15. Integrated certificate course in retail management V Skills
16. Logistics and Supply chain certification V Skills
17. Certification in Marketing and Sales Analytics V Skills
18. Search Engine Optimization Certification Course Digital Vidya Company